Emgrand
Emgrand's dealership in Shanghai, China | |||||||||||||||||||||||
Native name | 帝豪 | ||||||||||||||||||||||
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| Company type | Private | ||||||||||||||||||||||
| Industry | Automobile manufacturing | ||||||||||||||||||||||
| Founded | August 2009 in Shanghai, China | ||||||||||||||||||||||
| Defunct | 2014 | ||||||||||||||||||||||
| Fate | Merged with Geely | ||||||||||||||||||||||
| Parent | Geely | ||||||||||||||||||||||
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| Website | Official website | ||||||||||||||||||||||
Emgrand was an automobile marque owned by the Chinese automotive manufacturer Geely. It was launched in August 2009 and discontinued in 2014 after its products were rebranded as Geely. Emgrand ceased to be a separate brand and was demoted to being a model name under the Geely brand.