D Anime Store

d anime store
Type of site
OTT video streaming platform
Available inJapanese
Area servedJapan
Owner
Key peopleTakaeshi Ochi (President)
ParentDocomo Anime Store
URLanimestore.docomo.ne.jp
AdvertisingYes
RegistrationRequired
Users2.5 million (as of October 2021)
LaunchedJuly 3, 2012 (July 3, 2012) (as Anime Store)
Current statusActive

D Anime Store (dアニメストア), stylized as d anime store, is a Japanese subscription video on demand (SVOD) service specializing in anime. Launched in July 2012 as a joint venture between NTT Docomo, Japan's largest mobile telecommunications operator, and Kadokawa Shoten, a major publishing and media company, it has grown to become one of Japan's largest anime streaming platforms, offering over 6,000 titles.

The platform provides a comprehensive range of anime-related content, including the fastest streaming of currently airing TV anime, 2.5D musical, and anime song live concerts. Beyond video streaming, the service features an integrated ecosystem that allows users to purchase anime merchandise and original e-books (manga and light novels) directly within the platform.

Originally launched as an exclusive service for NTT Docomo mobile subscribers, it became mobile carrier-free in 2014, making it accessible to anyone. As of 2026, the standard monthly subscription fee is ¥ 660 (or ¥ 760 for subscriptions billed through app stores). In addition to its primary platform, the service has expanded its reach through external channels, such as the Niconico Branch on video service Niconico and D Anime Store for Prime Video on Amazon Prime Video.