Champion (sportswear)

Champion
	Champion store in Beijing, China, 2022
Formerly	Knickerbocker Knitting Co. (1919–1930s); Champion Knitting Mills Inc. (1930s–present);
Company type	Private (1919–1989); Subsidiary (1989–present);
Industry	Textiles; Footwear;
Founded	1919
Founder	Feinbloom Brothers
Fate	1989: Acquired by Sara Lee Corp., other owners since
Headquarters	Winston-Salem, N. Carolina, U.S.
Number of locations	38 stores (2021)
Area served	North America; Europe; Asia; Brazil;
Products	Clothing; Footwear;
Parent	Authentic Brands Group (2024–present);
Website	champion.com

Champion (also stylized as Champion U.S.A.) is an American clothing brand specializing in sportswear, owned and marketed by Authentic Brands. The company was originally based in Rochester, New York, prior to its acquisition by Sara Lee in 1989.

Products manufactured and sold by Champion include casual wear clothing (t-shirts, hoodies, sweatpants, shorts, jackets, underwear), hosiery (leggings, socks), footwear (sandals, sneakers) and accessories (bags, hats, collectibles).