Apple Music

Apple Music
Screenshot of the Music app on iOS 26
DeveloperApple
Key people
  • Oliver Schusser (VP, Apple Music & International Content)
  • Brian Bumbery (director, Apple Music Publicity)
Launch dateJune 30, 2015 (2015-06-30)
Platforms
Pricing modelStudent: US$5.99/month
Individual: US$10.99/month
Family: US$16.99/month
Availability167 countries
Website

Apple Music is a music streaming service launched by Apple in June 2015. The service is available in 167 countries and currently has over 100 million songs. Apple Music runs the free internet radio stations Apple Music 1, Apple Music Hits, Apple Music Country, Apple Música Uno, Apple Music Club, and Apple Music Chill which are broadcast live 24 hours a day.

Originally strictly a music service, Apple Music began expanding into video in 2016. Then-executive Jimmy Iovine stated that the intention for the service is to become a "cultural platform", and Apple reportedly wants the service to be a "one-stop shop for pop culture". The company is actively investing heavily in the production and purchasing of video content, both in terms of music videos and concert footage that support music releases, as well as web series and feature films.

Apple Music gained popularity rapidly after its launch, reaching 10 million subscribers in six months.

As of May 2023, the most streamed song of all time on Apple Music is "Shape of You" by Ed Sheeran with more than 930 million plays worldwide.