Child evangelism movement

The child evangelism movement is an American Christian evangelism movement founded in 1937 by Jesse Irvin Overholtzer, who founded the Christian organization Child Evangelism Fellowship (CEF). It focuses on the 4/14 window, which centers on evangelizing children between the ages of 4 and 14 years. The movement focuses on targeting children, as they are considered both the most receptive to evangelization and the most effective at evangelizing their peer group, with groups supportive of the initiative arguing for the need to refocus evangelization efforts on the 4-14 age group worldwide.

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