Triple M Goulburn Valley

Triple M Goulburn Valley (3SRR)
Broadcast areaGoulburn Valley
Frequencies
Programming
FormatAdult contemporary
Ownership
Owner
Hit Goulburn Valley
History
First air date
9 October 1998 (1998-10-09)
Former names
3SR FM (1998–2016)
Call sign meaning
3 for Victoria plus Shepparton Radio Regional (station was the successor to 3SR on AM)
Technical information
Licensing authority
Australian Communications and Media Authority
ERP100,000 watts
Links
Public licence information
Profile
Websitewww.triplem.com.au/goulburnvalley

Triple M Goulburn Valley is a commercial radio service broadcasting to the Goulburn Valley region of Victoria, Australia. The station originates from Shepparton and is broadcast on 95.3 MHz in Shepparton and 91.3 MHz in Mansfield. providing coverage across the wider region. It is owned by Southern Cross Austereo and broadcasts an adult contemporary (AC) format, featuring a mix of locally produced programming and nationally syndicated content.

The service commenced broadcasting in 1998 as 3SR FM, before being rebranded as Triple M in December 2016 as part of a network-wide rebrand by Southern Cross Austereo.